Tony Robbins, Frank Kern and John Reese are incredible leaders in their fields. Whenever these individuals release content, I can say up to this point it has definitely been worth listening to. Following their advice can do wonders for your internet business. Watch this video as these three juggernauts get together and discuss how they took massive action to realize their lifelong dreams and goals.

This post via the: The Internet Business Authority blog where you can get the best internet business strategies, tips and reviews.

Tony Robbins – Frank Kern And John Reese Interview

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Building an internet business is difficult enough without having to deal with all of the distractions you will face on your quest for success.  Over time, I have learned that I can be my own worst enemy when it comes to procrastination, and time and again, the people I mentor and work with experience similar challenges.  Once you realize you are sabotaging your own success however, you will certainly see positive results.

So what are some things that can distract us?  Well, they come from both offline and online sources.  The biggest  offline distraction most people I speak to have is the television.  Now avoiding this is really as simple as just turning it off.  If your success is important enough to you, this is not much to ask.  For those truly addicted, at very minimum you must schedule certain time periods daily that will solely be dedicated to building your internet business, and at those times, there can be absolutely no distractions allowed, tv included.  Another offline distraction is your cell phone.  Non-business calls, texting and checking your emails every minute with your blackberries and iphones  aren’t going to build an internet business.

Now having set aside a specific time daily for your business, you must realize that simply being on the computer does not mean that you are doing business building activities.  As I’m sure you know, most distraction come online.  It is really easy to avoid these obstacles once you realize they are happening.  Checking emails constantly will not help you build your business.  Yes, you need to respond to those asking questions of you, but for the most part, if something is urgent, a prospective customer will call you.  You can check your email twice daily and be fine.  Constantly checking your stats isn’t productive either.  While it is imperative to see your stats, like if you are making sales, or where traffic is coming is necessary, doing this more than once on any given day can be counter productive.  Online chat conversations that aren’t business related should also be avoided during this block of time.  Between skype, yahoo, facebook, twitter and the rest, your time can easily be wasted while your competitors continue to catch up, or worse yet, beat you in your efforts.

Now don’t get me wrong, if set up correctly, social media can prove to be quite a profitable activity, but you have to determine whether or not your customers are coming from this source.  How do you do this?  Simple.  Take a log of your daily business building activities and track them.  After a few weeks you should see where your largest amount of leads and paying customers are coming from.  Is it from videos?  Articles?  Press releases?  Your blog?  Social media?  Offline advertising?  Reverse marketing?  Tracking your activities and results over a short time period will not only tell you what is working, but will tell you where you should be focusing your time online.  Start eliminating distractions and increasing productive business building activities, and your internet business will flourish.

PR: wait… I: wait… L: wait… LD: wait… I: wait… wait… Rank: wait… Traffic: wait… Price: wait… C: wait…

This post via the: The Internet Business Authority blog where you can get the best internet business strategies, tips and reviews.

How To Focus And Avoid Distractions

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The other day someone on my list called me up with some questions. Over the duration of that conversation, we covered many things, but the most important breakthrough that day was the introduction of an autoresponder to him. You see, he had mentioned that about a decade ago, he had actually built an mlm business that was earning him in the area of $40K a month. Unfortunately for him, the company somehow fell apart, and his earnings were gone.

Now some of you may think this was the worst of the scenario, and of course taking a $40K a month hit is bad. But what’s actually even more of an issue is that he really had no records of his list. See, it’s hard to imagine, but only ten years ago, many things were still being done manually, and of course even if he had the records of his whole list written down, it would be quite difficult to maintain communications with all of them just by using the phone.

This is when I presented the autoresponder to him. I had him imagine if he had maintained contact with all those people, even over a ten year period, just by sending them some quick messages on what he was up to, wishing them happy holidays, giving them tips, whatever. He would then be able to start any other business, and with the click of a send button, he could possibly sponsor enough people in a company today to rival the income of what he was making then. Pretty powerful stuff, huh?

The first thing I ask people when they come to me for help is if they are building a list. If you are not building a list, you are wasting your time. This is especially true in today’s age where people really need to see a message multiple times before making a purchase.

With an autoresponder you can:

• Maintain contact with your list as long as they remain subscribed
• Build a relationship with your list through helpful and friendly messages
• Present offers to your list that will earn you money so long as you have built trust and a positive relationship with them

With that said, you now know that setting up an autoresponder is your first step to success in your internet business.  There are many email autoresponders out there, but in my opinion, Aweber offers the best autoresponder service. Whichever you choose, make sure you get started and begin building long lasting profitable relationships today.

This post via the: The Internet Business Authority blog where you can get the best internet business strategies, tips and reviews.

Do I Need To Use An Autoresponder?

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People come up with ideas all the time. Some of these ideas that are so original and come at the right time and place that their success leads to a phenomenon. Such is the case with social networking sites like MySpace, Facebook, Twitter, etc. Social networking sites are a relatively simple idea but sometimes the simplest ideas are the best. This is evidenced by the tens of millions of dollars that have been earned by some of the social networking sites. Of course, you do not need to own a social networking site in order to reap financial gain from them. You could simply be a participant who uses these sites as a low cost method of advertising.

While the original intent of these sites was to form online communities of friends of like minded interests many have also expanded this concept to include communities of business relationships. For example, a MySpace page for a surf shop can develop a network of friends who are interested in purchasing surf gear and fashion. This provides an online retailer with a targeted market of consumers who the seller can easily access and promote to…with little to no cost. Clearly, this has proven to be a cash cow for a number of smart businesses.

Of course, the operative word here is smart and not everyone has played the game intelligently. Those who have used social networking sites as a base of operations for spamming members usually find themselves thrown out of the community. Such people not only harm themselves but also make it difficult for others as such actions lead to anti-marketing policies on social networking sites. It goes without saying that such behavior should be avoided by anyone who is serious about using social networking sites as viable marketing tools.

As such, if you are looking to expand your internet business, exploring the options available through social networking sites is a wise idea. They are truly invaluable.

This post via the: The Internet Business Authority blog where you can get the best internet business strategies, tips and reviews.

Social Networking for Your Internet Business

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As anyone who is in business for themselves realizes, revenues are not consistent throughout the year. That means that some months will see spikes in revenues while others will see declines. Of course, the goal here is to always maximize the upswings in revenues and one of the best ways to do this is to maximize the holiday potential. while most consider Christmas, Easter, Thanksgiving and even Halloween as time to spend with one’s family, they are also times of the year to boost sales. This is why all those retail shops have holiday themed sales!

This is also the reason why so many websites have affiliate banners for Amazon.com and other major shopping sites, etc. on their websites. Yes, they can earn income from these sites all year round but it is most definitely the holiday seasons that bring about the spikes in sales. To put it mildly, if you aren’t exploring holiday options then you are not maximizing the potential of your internet business. So, when the holidays approach it is best to start offering your best sales and deals to take advantage of the spike in consumer purchasing.

Of course, there will be those who assume the product or service they offer does not make a great Christmas gift. This is a very limiting perspective and one of the main reasons people bang their heads against the wall trying to figure out what type of gift to purchase. Just because something can’t be wrapped does not mean it can’t make a good gift. This is, of course, where you come in! No matter what you are offering, you can always offer gift certificates during the holidays as this would create a unique and original gift idea.

Remember, the holidays are about giving so why not give your customers a great holiday themed sale? They are sure to appreciate it!

This post via the: The Internet Business Authority blog where you can get the best internet business strategies, tips and reviews.

Holiday Internet Marketing

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If you have stepped into the world of Ecommerce, you are making a smart career move. The ability to pull in significant revenue through a website is quite possible provided you have a heavy stream of traffic to your site. However, it is important to realize that traffic alone will not sell you products. In fact, what is the value of a website that draws in huge numbers of visitors when those visitors immediately leave the site? Obviously, there is little value in such a site and that is why it is critical to develop a website that does not undermine your ability to sell your product.

For example, is it easy for the potential buyer to reach the product that is for sale? Often, many websites are loaded with pages and sub-pages that do not provide a product to click on for purchase. The internet is boundless, while people’s time is limited. When you make it time consuming for people to purchase the item they may exit the site and take their business to a more user friendly site.

Another problem is developing links that do not direct the “clicker” directly to the product. This may seem like an academic point, but there are a number of sellers who make the colossal mistake of linking to a page that does not offer an option to purchase the product. If you place an ad for a door knob and the link leads the potential buyer to the “about us” section of your website then you may have undermined the sale.

Also, it is critical to have a reliable and user friendly shopping cart software program installed. Shopping carts that are difficult to navigate deter buyers from actually buying. Now, who would want a situation like that?

This post via the: The Internet Business Authority blog where you can get the best internet business strategies, tips and reviews.

Sales and ECommerce

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Does anyone remember the expansive world of fan newsletters before the internet came into being? Back then, anyone with an interest in sports, movies, books, etc. would crank out a few pages and sell it for pennies to like minded people with the same interests. Then, there were those people who realized that newsletters could also be used effectively as a marketing tool. Unfortunately, the costs of producing distributing newsletters could sometimes prove prohibitive. In today’s expanded world of the internet, this is no longer the case as emailed internet newsletters are a radically inexpensive version of the old direct mail campaigns. Properly used, these online newsletters can provide a valuable tool for making money online.

Online newsletters are primarily used to support a website that is offering a product or service. When emailed to current, former or potential customers these newsletters will provide information of what is happening at your site. Remember, if your site is not updated daily odds are people will not be checking it out regularly but rather only when they want something. Or, worse, they may even forget about your site! This is where a solid email newsletter can be effective because it essentially nudges your customers on the shoulder and reminds them that you are still there. The information contained in the newsletter will generally mention upcoming sales, product news and announcements, updates to the site and pretty much anything else that would be of interest.

Ultimately, the true purpose of the newsletter is to get people to repeatedly revisit your site. As people become frequent visitors the more likely they will be to make purchases from your site as opposed to elsewhere. Needless to say, this makes an online newsletter a tremendous internet marketing strategy that can potentially deliver huge revenues with little cost.

This post via the: The Internet Business Authority blog where you can get the best internet business strategies, tips and reviews.

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The business world is one that is always in a state of flux although some small businesses are a little slow to adjust to the rapid changes in a competitive landscape. In today’s world, in order to maximize a business’ potential – whether it be a brick and mortar business, an internet business or a business that combines both concepts – there will be a need to invest time in internet marketing. This is because internet marketing is the vehicle that can greatly expand a business’ potential revenue stream.

Please note that internet marketing is primarily time investment and not exclusively a monetary investment. Yes, you can throw away thousands of dollars on banner ads and expensive “click thru” advertising ventures but the most successful method of internet marketing is found in search engine placement. This is because when people are looking for a particular product or service they immediately turn to Google, Yahoo, or another search engine and type in their wants. This will then result in the search engine “spitting out” a slew of websites based on their popularity. Now this is where it gets cost effectively good: the popularity of the placement of the websites is largely based upon link building. No company – no matter how much liquid cash they have – can purchase high placement in a search engine. Rankings are based largely on search engine optimization and a small company is never put at a disadvantage against a big company in the SEO realm. As all that is required is a time commitment and minimal monetary expenditure, a small business can literally beat a large business in search engine ranking.

This is a rapid departure from the old model where large and small companies had to compete in the expensive world of traditional offline marketing where the little company was outspent a thousand fold. Now, the playing field is a little more level and any small business would greatly benefit from solid internet marketing search engine strategies.

This post via the: The Internet Business Authority blog where you can get the best internet business strategies, tips and reviews.

The Cost Effective Case for Internet Marketing

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There are a number of ways to maximize the profits of your internet business and often they have nothing to do with increasing revenue. Case in point, if you are pulling in $1,000 a week and spending $1,100 you are losing $100, and if you are pulling in $400 a week and spending $300 you are making a $100 profit. Sadly, many people look at the person “earning” $1,000 as successful despite the fact that this person is overspending with little result. Such is the case when it comes to online marketing and the traditional banner ads and email campaigns of the past.

Yes, at one time these methods of advertising were successful ways of drawing in a potential buyer. Placing a low cost banner ad on a website drew a ton of attention to products in the past. Same with email marketing which essentially took the age old concept of direct mail marketing and made it electronic. Times, however, have changed and these methods of marketing – while still somewhat useful – really can no longer be the strategic basis of a marketing campaign.

With banner ads the actual purchases on “click thru’s” have diminished. Also, the number of people clicking on banners has diminished as well. Part of the reason for this is that people have become wary of the spyware intrusions that banner ads often bring. For email marketing, it was overexposure that killed the beast. Essentially, people have become tired of receiving absurd amounts of “spam” emails everyday and this has led to greatly tuning out on advertisers who use such campaigns. This is to say nothing of the increased costs of dealing with bulk email marketing providers.

The landscape of internet marketing has changed greatly from prior years. These days, it would be far more effective to look into search engine optimization, blogging, video marketing and other social marketing methods for ones online marketing needs. Economics simply dictates as such.

This post via the: The Internet Business Authority blog where you can get the best internet business strategies, tips and reviews.

Avoiding Banners and Spammy Direct Email Campaigns

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It’s a common saying in the marketing world that if an entrepreneur can find  niche, they can easily get rich.  The internet has made the ability to find and fill a niche far greater than ever before.  This is, of course, due to the fact that millions of people can instantly be reached through proper target marketing.  Setting your internet business up to find these people and fill their needs will allow you to reach your financial goals far faster than ever before possible.

Of course, in order to find and eventually fill a niche one needs to clearly understand what exactly a niche is.  First, we need to define what a niche is not.  Selling books, for example, is not a niche as “books” is an all encompassing title that includes pretty much every published work in existence.  So, in order to develop a niche this must be broken into smaller subcategories.  Books become non-fiction books which becomes how to books which becomes “How to Fix a Sink” books.  So, the niche that is developed here is the targeted sale of “How to Fix a Sink” books to those who are interested in such a subject matter but whose needs are not being filled.

Keep in mind, there has to be a need for the product or else the niche market will prove disastrous.  For example, there are many books with specific subject matter which simply do not sell because most readers don’t often buy those products.  Because of that, it becomes critical to ascertain whether or not a niche need exists based on research of the market.  There will be no guarantees that the niche you select will be successful as this type of marketing always comes with certain risks.  But, if you do happen to hit upon a niche that has a strong need then the ability to earn significant income is highly possible.

This post via the: The Internet Business Authority blog where you can get the best internet business strategies, tips and reviews.

The Niche and Internet Marketing

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After an eight month sabbatical, I am proud to announce the return of the Internet Business Authority.  I look forward to bringing fresh new content to my readers while also revisiting some of what we have discussed in the past that remains relevant.

One thing I want to go over from the start is our focus, which is to guide those wanting to have success online to get their as quickly as possible by letting you know both what does and does not work.  Which programs and services are both good and bad.

While away in 2008, we did keep a close eye on the entire industry, and I’m sure you can agree that 2008 saw an overdose of useless crap in all areas of Internet Businesses.  Products, services, affiliate programs, membership sites, mlm and network marketing – they all had their share of bombs.  But at the same time, we have seen those who have learned to market the right way with the right products see success never seen before, all while the world economy tanked.

Folks, this is the place to be – no one can take your endeavors here away.  Keep learning, stay focused, and I wish you all luck in 2009 and beyond!

This post via the: The Internet Business Authority blog where you can get the best internet business strategies, tips and reviews.

The Internet Business Authority Returns!

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